The Road Is the New Luxury: Road Trips from Las Vegas
Road trips from Las Vegas: why the open road has become the new luxury, and the three routes operated by American Journeys — Route 66, Nevada, and the American Southwest. Traveling by car is once again highly desirable: 76% of road travelers say they prefer driving to flying, and the allure of America’s great highways has been reignited in 2026. For those organizing group travel, this represents an entire travel category that few companies know how to operate. This article explains what separates a true road trip from simply traveling by car, why Las Vegas is the best starting point for exploring the American West, and what sets each of these three itineraries apart: Route 66, from Chicago to the West Coast; Nevada and the remote US-50; and the American Southwest, a journey through the parks of the Grand Circle. Three roads, three distinct experiences.